Diversity & Inclusion Task Force Diversity & Inclusion Highlight Series: Black History Month The D&I's Community Outreach Highlight Series was created to spotlight non-profit organizations and local minority owned businesses and ways to support. This issue features African-American owned and operated
Diversity & Inclusion Task Force Diversity & Inclusion Newsletter: Black History Month This D&I Newsletter Special Report is dedicated to Black History Month. The D&I Taskforce hopes to uplift Black voices, celebrate Black achievements, and highlight moments of
Modern Mass Media Squad The Radio Connection Despite all the audio choices available, my last road trip was spent listening to local radio station faves in Los Angeles, Santa Barbara, and San Luis Obispo counties. How does
Social Social Updates: December 2020 Facebooks Oversight Board & VP of Civil Rights Make Progress and Clubhouse Drives Big Numbers Facebook/Instagram After the attempted takeover of the Capitol Building in Washington DC earlier this
Search Search Updates: January 2021 Google Temporarily Bans Political Ads2020 was a big year for politics – one that had determined the state of the nation for years to come. Due to a highly competitive environment,
Diversity & Inclusion Task Force Diversity & Inclusion Highlight Series: Beauty 2 The Streetz “Beauty 2 the Streetz serves the homeless by providing necessities alongside the things that make us inherently human.”Background & MissionBeauty 2 The Streetz is a 501c3 nonprofit organization founded
Diversity & Inclusion Task Force Diversity & Inclusion Newsletter: Inaugural Issue! The Diversity & Inclusion Task Force is proud to introduce our very first issue. With each article, we will cover a variety of topics including Community Outreach, Culture & Engagement,
Social Social Updates: November 2020 Ephemeral Content is Everywhere and Instagram Incentivizes Creators FurtherFacebookWith the official vote counting and certification process still underway for the Presidential Election, Facebook announced it will maintain its current pause
Search Search Updates: November 2020 Google Ads Turns 20 October 23rd marked the 20th anniversary of Google Ads (previously known as Google AdWords). Over the past two decades, the platform has become a key player
Client News Outdoor Living: ESPN's Kenny Mayne teams up with Duluth once again for new Live Commercials Palisades MediaGroup has officially concluded our third year of partnership with our friends at ESPN for Duluth's custom Live Commercials with Kenny Mayne on SportsCenter. These Live Commercials are always
Social Facebook Gets Personal and Snapchat Keeps Growing Facebook/Instagram Back in January 2019, Facebook announced its plans for a new Content Oversight Board, a collection of independent, external experts who would come together to review appeals of
Search CCPA to CPRA POV While many marketers and media companies are settling into the realities of data compliance under the CCPA, a new ballot initiative is positioned to increase requirements for data privacy compliance.
Social Facebook CCPA Limited Data Use POV The information available in this article is for informational purposes only and not for the purpose of providing legal advice. Palisades MediaGroup does not provide legal advice, please consult your
Search POV | Google Discovery Campaigns Discovery campaigns are one of Google’s latest ad products. They give brands the opportunity to reach new customers across Google properties in the moments when they’re open to
Search Responsive Search Ads POV Responsive search ads let you create an ad that adapts to show more text—and more relevant messages—to your customers.
Industry News Did Anyone Tell the Top Streaming Video Services that Traditional TV is Dead? The emerging content platforms that the industry claims are going to be the death of traditional television continue to build and promote their brands and programming the good old-fashioned way.
Social Social Updates - September 2020 TikTok’s Future Appears Secure in the U.S. and FB Buckles Down on Politicians TikTok TikTok headlines have been consistent in our inboxes over the last few weeks and
Social Social Updates - August 2020 TikTok is making moves and Facebook is bracing itself for the elections. TikTok TikTok has continued to make headlines after President Trump issued an executive order on August 6th, forcing
Social Social Updates - July 2020 Facebook's Boycott Response, Pandemic Changes for Advertisers, TikTok Brand Safety Concerns & a Twitter Hack. There have been quite a few notable events over the last few weeks. Just published
Social TikTok POV With more than 30 million daily active users within the U.S. TikTok has surpassed Twitter and Snapchat in popularity and is less saturated with ads than its counterparts. The
Social Facebook Boycott POV Facebook has recently come under scrutiny regarding their hands-off approach to inflammatory posts in particular by political parties, civil rights groups and Facebook employees. Mark Zuckerberg has strongly taken a
Client News Central Park Five's Journey on The Atlantic To support the launch of Netflix’s limited series When They See Us, Palisades MediaGroup worked with The Atlantic on a custom editorial titled “Coerced.” This educational and thought-provoking piece
Industry News 2019 Newfront Recap Palisades MediaGroup had an exciting and productive week at the 2019 #newfronts. Below are takeaways from the week-long event: One would be a little tipsy if you took a drink
