Ernie Velasquez - Palisades MediaGroup Blog

Social Updates: September 2021 - Facebook Launches Ray-Ban Stories and "TikTok World" Unleashes Updates

Facebook Facebook has apologized for the mass outage that left billions of users unable to access Facebook, Instagram, WhatsApp, and Messenger for several hours on Monday, 10/4. The outage was caused by “configuration changes on the backbone routers,” Facebook said in a blog post. The changes caused “issues” that

Social Updates: August 2021 - Facebook Hosts a Film Festival While TikTok Makes Major Moves

Facebook As TikTok continues to gain momentum, Facebook seeks new ways to subdue the growth, with its latest pushback coming via Facebook Reels, which will enable users to create and share Instagram Reels within the main Facebook app. The film industry is going through a major upheaval with the pandemic

Social Updates: July 2021 - Facebook Updates Ad Targeting Options and Twitter Retires “Fleets”

Facebook Antitrust lawsuits against Facebook were tossed out by a District of Columbia federal court, halting the regulators' efforts to curb Facebook’s growth. Separate lawsuits submitted by the Federal Trade Commission (FTC) and more than 40 state attorneys general last year alleged that Facebook had grown into a social

Social Updates: June 2021 - Facebook is Working on a Smartwatch as Twitter Rolls Out a Subscription Service

Facebook Facebook is developing a new smartwatch which, according to reports, could go on sale sometime next year. The new device would add to their growing hardware line, which now includes its Portal video calling device, its Oculus VR range, and will soon include AR glasses. According to The Verge,

Social Updates: May 2021 - Data Usage Prompt is Rolled Out as Facebook & Twitter Expand Paid Event and Subscription Offerings

Facebook Apple rolled out its new controversial data tracking prompts and Facebook has responded by adding a new element to its own iOS 14.5 prompts, which now includes verbiage that could encourage users not to switch off data tracking. The new FB element encourages people to leave data tracking

Social Update: April 2021 - Facebook Expands Spotify Relationship While Twitter and Snapchat Announce New Offerings at NewFronts

Overall Apple's new pop-ups, which directly ask iOS users to opt-in to tracking their activity within apps came into effect on 4/26/21 as part of the iOS 14.5 update. Every social channel will be affected in slightly different ways in various capacities. We will be sharing a

Social

Social Updates: March 2021 - Facebooks Expands Offerings For Kids & Twitter Broadens Their Security Features

Facebook/InstagramAs reported by BuzzFeed, FB is now working on "a version of Instagram that allows people under the age of 13 to safely use Instagram for the first time". While FB currently offers a Messenger Kids feature, which has 7 million monthly active users, in 70 countries, it'll be

Social

Social Updates: Jan/Feb 2021 - Facebooks Takes on All Competitors as Clubhouse is Questioned

Facebook Facebook announced that it will begin testing advanced advertiser topic exclusion controls which will enable advertisers to stop their ads from appearing next to certain topics in the News Feed. For example: topics like 'Crime and Tragedy' will be an option for brands that may want to avoid content

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Social Updates: December 2020

Facebooks Oversight Board & VP of Civil Rights Make Progress and Clubhouse Drives Big Numbers Facebook/Instagram After the attempted takeover of the Capitol Building in Washington DC earlier this month and as a result of communications that came from the former President during that period, his accounts were removed

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Social Updates: November 2020

Ephemeral Content is Everywhere and Instagram Incentivizes Creators FurtherFacebookWith the official vote counting and certification process still underway for the Presidential Election, Facebook announced it will maintain its current pause on ads about politics and social issues in the US, likely for at least another month. With much discussion still

Social

Facebook Gets Personal and Snapchat Keeps Growing

Facebook/Instagram Back in January 2019, Facebook announced its plans for a new Content Oversight Board, a collection of independent, external experts who would come together to review appeals of content decisions made by Facebook's moderators. After a year and a half of development, Facebook announced that its independent Content

Industry News

CCPA to CPRA POV

While many marketers and media companies are settling into the realities of data compliance under the CCPA, a new ballot initiative is positioned to increase requirements for data privacy compliance. On November 6th, CA voters will vote on Prop 24 which is intended to change existing consumer privacy requirements. Based

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Facebook CCPA Limited Data Use POV

The information available in this article is for informational purposes only and not for the purpose of providing legal advice. Palisades MediaGroup does not provide legal advice, please consult your legal counsel accordingly. The California Consumer Privacy Act (CCPA) provides California consumers with new rights and more control over the

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Social Updates - September 2020

TikTok’s Future Appears Secure in the U.S. and FB Buckles Down on Politicians TikTok TikTok headlines have been consistent in our inboxes over the last few weeks and Friday's major announcement from the US Department of Commerce stated that TikTok and WeChat would be banned from iOS and

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Social Updates - August 2020

TikTok is making moves and Facebook is bracing itself for the elections. TikTok TikTok has continued to make headlines after President Trump issued an executive order on August 6th, forcing them to sell within 90 days. TikTok is standing their ground and suing the Trump administration, challenging their efforts to

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Social Updates - July 2020

Facebook's Boycott Response, Pandemic Changes for Advertisers, TikTok Brand Safety Concerns & a Twitter Hack. There have been quite a few notable events over the last few weeks. Just published by Social Media Today is a “Guide to social media marketing in 2020 – Challenges, opportunities and lessons from the pandemic

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TikTok POV

With more than 30 million daily active users within the U.S. TikTok has surpassed Twitter and Snapchat in popularity and is less saturated with ads than its counterparts. The app allows users to edit and share 15-second videos with built-in filters, effects, and music, and has created waves within

Social

Facebook Boycott POV

Facebook has recently come under scrutiny regarding their hands-off approach to inflammatory posts in particular by political parties, civil rights groups and Facebook employees. Mark Zuckerberg has strongly taken a stance that users should be able to see what politicians say despite its offensive nature. Additionally, Zuckerberg has criticized Twitter’