Genevieve Wiersema

2 posts published

Americans are hitting the road this Memorial Day!

More than 34 million American car travelers will have the opportunity for added exposure to Out-of-Home and AM/FM radio messaging over the course of the upcoming Memorial Day weekend.More than 37 million are expected to travel 50 miles or more from home this Memorial Day weekend, according to

Industry News

Did Anyone Tell the Top Streaming Video Services that Traditional TV is Dead?

The emerging content platforms that the industry claims are going to be the death of traditional television continue to build and promote their brands and programming the good old-fashioned way.